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ecommerce

Covid-19 impact on Ecommerce consumer behavior

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As the rapidly changing pandemic situation worsens, more cities are brought under lockdowns. Non-essential businesses, restaurants, bars, movie theaters, gyms are shutting down. As the number of people allowed to gather safely together gradually decreases, big box retailers are forced to sell online only, supported by discounted home delivery or curbside pickup. Limited shopping in limited hours by limited shoppers have become a new normal.

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digital marketing trends

Digital Marketing Trends That Can Drive Sales for Your Brand

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If you own a business, it is vital to have a digital presence. This is because you cannot hope to connect with your audience without a strong digital presence. Understanding what works on digital media, and what doesn’t, can be challenging at first but if you work with an experienced digital marketing agency, you can ensure that each strategy works perfectly well for you and drives sales for your brand. Domus, a leading digital agency in Philadelphia recommends following certain digital marketing trends that can help your brand to make some great profits. These trends include the following: Read More

b2b marketing

How Can A B2B Marketing Agency Prevent Your Social Media From Failing?

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Social media is essential to a brand’s communication, but ineffective social media strategies can render your communication redundant. To leverage your social media and use it as a tool for sales, you should work with a B2B marketing agency that can help you craft better content. The whole purpose of social media is to start a conversation with your potential customers, and working with a B2B marketing agency can help you do just that. The following are some of the reasons why you should get in touch with a B2B marketing agency like Dignitas Digital: Read More

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Best Marketing Apps for Shopify

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In the time it takes to create a solid brand, a proper marketing strategy needs to be in order to help extend the reach past the core audience. For both novice and experts, it still takes a lot time and effort to build things up. Time is not luxury, especially when you don’t have the resources to keep up with the dominant businesses out there. That’s why important to have some nice wrenches and screwdrivers in your toolkit to help fix or adjust some things for your benefit. Shopify is certainly a sharp tool in the shed that can provide you with stellar apps to increase your marketing power and put your niche on top. Here are 20 great Shopify marketing apps for your business longevity. Read More

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