Posts Tagged ‘essentils of a good web design’
Secrets Revealed to Using White Hat Method
Optimizing a site may sound simple, perhaps simple in context if you know the standards set by Search Engines but could get really complicated when it comes to implementation. We already know what on-page optimization is but for those who don’t, it’s the first step to optimizing a site for SE – work within the elements of your site.
- Do create quality content or relevant information but Don’t overstuff it with keywords.
- Do use Keyword Tag but Don’t provide too much keyword 5-7 keywords will do.
- Do use keywords on Title and Description Tags but Don’t overstuff it.
- Do use Alt Tags but Don’t use it to stuff keywords, use only what is relevant.
- Do use Anchor text but Don’t use anchor text to mislead users.
If you notice I mentioned keyword stuffing several times, this is because abusing keywords is a black hat technique. Be reminded also that even if it’s not visible to the end- users how you stuff keywords, like changing the colour of the text to match the background, it can be read by SE. For on-page optimization, there’s not so much to do actually except that you have to update it from time to time to adapt with the current SE standard. Below are other things you could DO to optimize your site:
- Use keywords on your URL structure if it’s relevant to the content, example:
Instead of just www.yoursebsite.com/services use www.yourwebsite.com/seo-service.html or www.yourwebsite.com/linkbuilding-services.html this way you links are also optimized. For products, use relevant keyword for your URL structure related to your page. It’s not keyword stuffing since it will be related to your page’s content.
- Use Cascading Style Sheets (CSS) for leaner code. A well optimize site should also allow SE to read its code easily, by separating content and style sheets you can attain this.
- Use Site Map to easily navigate to your site.
These are secrets to a well optimized site using white hat method. The critical part though is finding the right keywords. The secrets are now revealed what you could do now is finding the right keywords and then adapt this.
Why you need more than just a Website
Although a website is the first step to succeed online, succeeding online don’t only rely on having a good site. It’s simply the first plan of action you need to implement before launching your site in the World Wide Web. Needless to say, it will be your store front to establish your online presence.
Before you start with the design, consider the fact that you need your site to work for Search Engines and end-users. You have to balance between the two, both are equally important for a website. You need more than just a website to launch an effective online campaign. Consider researching for keywords to use as your meta-tags, titles, description etc., learn the art of creating a navigation system that both users and spiders understand, create an XML site map etc. Visit this page on how to create an SEO Website Design Friendly.
Another thing, when I say more than just a website, it means worthy to be bookmarked as reference. Other site owners create a blog to share relevant information about the products and services they offer, while others provide a section for resources. You really don’t have to create a blog just to say you have one. You need to ask yourself this:
• Do I have passion for writing?
• Can I really maintain it?
These are just two of the questions you have to think over before launching your own blog (this will be discussed further on my next blog).
If what you have is more than just a website, then you don’t have to worry about on-site optimization. The next action you need to do is market your website doing off-site optimization. If you worked from the ground up, optimizing your site for Search Engine will not be as hard as it seems – less effort, more savings. Work from the ground up, learn the basics and avoid unnecessary processes to optimize a site. When the site is ready, you only need a good plan for your link building activities.
Important Factors of a Good Web Design
Name me a person that do not know what a website is, perhaps even the elderly knew about it. It’s actually the page you browse on the web, just like the establishment or stores you walked-in to. It’s a visual representation of a company, store or even organization. It’s an important investment for every industry and even for professional practitioners like doctors and lawyers, but not everybody has all the factors to develop loyal clientele.
Having access to the World Wide Web makes the impossible possible, just look at meeting conducted online, businesses surviving after the recession and shopping without literally leaving your home. I am probably one of the million people who could not live without an Internet connection. It makes life a little bit easier for me, I could learn without literally staying at home – FREE. But what makes a good website design, what people would actually love to see and experience in your site. Technology is changing so fast, HTML – PHP – CSS – CMS, gadget and all sort of things that could be utilize and integrated in your site. Sometime we get carried away and adapt to what we see is better but forgetting the simple goal why the website is created after all – user experience regardless of the physical design.
What are the essentials of a good web design? First and most important factor is the Cross-browser Compatibility. It simply means the website runs in whatever browser visitors used to navigate the site. The best thing webmasters should do is make the site WC3 compliant.
User-friendly Interface is the next on the list. Basically it is the navigation to the sites’ interface. Users usually want a straightforward approach to a websites’ navigation. It’s a good practice to keep in mind that some users do not have the time to study how to navigate within your site; they are just there to get what they want and not figure out how to make it work.
Another thing to consider is the loading time. Flash designs and creative images are very impressive provided that they load fast, but if visitors to your site would have to wait 3-5 minutes before it loads, I don’t think it helps attracting potential clients.
Privacy and Terms of Use should also be integrated to the site specifically if it is a corporate site. This provides a certain impression that users are protected. This is the page in the site that details how information is collected and other information with regards to user security and privacy.
Lastly, accessibility, a good website design not only caters to the general public. It’s one factor commonly disregarded but could help reach out to wider audience.
Having a website is indeed very important nowadays, aside from cutting operational cost, it reaches a wider market without spending millions. So if you’re spending on website or would like to have one, be sure to remember that the site is created NOT for YOU but for your VISITORS, NOT for SPIDERS but for USERS.
